Paper Coupons Are Alive and Well
Despite the popularity of mobile coupons and discount apps, consumers are slow to give up their paper coupons. eMarketer estimates that 52% of adults will use digital coupons in 2017, up from 51% in 2016 and 48% in 2015. Growth is expected to continue through the forecast period (2017-2021), … [Read more...] about Paper Coupons Are Alive and Well