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Arkansas Graphics, Inc.

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Mail Services

September 22, 2014 • Mail Services

Start the Sales Process Now, Before the Customer Even Realizes They Need You

Align your sales and marketing goals into a direct mail marketing strategy to begin generating leads and potential customers. [dropcap]T[/dropcap]he most efficient businesses look for ways to streamline the sales process by making sales and marketing efforts work together towards the same goal. In … [Read more...] about Start the Sales Process Now, Before the Customer Even Realizes They Need You

reasons to use a professional design for marketing materials

September 12, 2014 • Mail Services, Print Services

Three Reasons to Use a Professional Designer

Discover three areas where professional design can really make a difference in the success of your marketing materials. [dropcap]E[/dropcap]ngaging customers involves more than just sending out informational or promotional print pieces. It involves touching customers’ emotions and engaging with them … [Read more...] about Three Reasons to Use a Professional Designer

May 6, 2014 • Mail Services, Print Services

Surpassing Traditional Advertising: Technology's Measurable Impact on Media Audiences

Reach more customers using less time and revenue with cross media marketing technology and improve your return on investment by creating individualized marketing pieces that appeal to your target audience. [dropcap]M[/dropcap]erging new technology with advertising has increasingly become necessary … [Read more...] about Surpassing Traditional Advertising: Technology's Measurable Impact on Media Audiences

April 25, 2014 • Mail Services

Why Political Direct Mail Still Drives Election Campaigns

Though modern election campaigns have evolved to include television and Internet marketing strategies, political direct mail is still a major factor in a campaign’s visibility and success. [dropcap]E[/dropcap]ngineering a viable political marketing strategy is critical in establishing and … [Read more...] about Why Political Direct Mail Still Drives Election Campaigns

April 9, 2014 • Mail Services, Print Services

The Secret to Shocking Sales – Personalized Messages That Require Surprisingly Little Effort

Variable data, variable imaging, and PURLs can be incorporated into print marketing campaigns by utilizing demographic data to increase sales leads. [dropcap]M[/dropcap]arketing is vital to the survival of any business. Apart from word-of-mouth referrals, a solid marketing strategy is the single … [Read more...] about The Secret to Shocking Sales – Personalized Messages That Require Surprisingly Little Effort

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