Digital printing creative options are changing the face of focus marketing, bringing vivid images, graphics, fonts, and logos to life.
[dropcap]A[/dropcap]s digital printing rises in popularity, so too do the myths that accompany it. There is a common misconception that digital printing limits the options available to you and this simply isn’t true. Not only is the print quality high, but digital printing also requires a smaller print run and offers greater flexibility than conventional printing.
The advancements in digital printing’s creative options are making it possible to test new marketing even in situations of limited exposure. So whether you are a graphic designer, marketing director, or small business owner, you can expect great results. Digital printing opens the door to opportunity, putting the potential in your hands to make your message go viral.
Grabbing Attention: Making an Impact
What is Digital Printing?
Digital printing has changed the playing field of print marketing. Digital printing is a fundamental aspect of marketing at this point. The largest companies use it for product packaging and advertising, but as a tool, digital printing is an option for so many more. The process is inexpensive and fast, making it ideal for small businesses who are looking for a way to get their name out there and grasp the attention of their audience without busting the budget.
Digital printing is ideal for mock-ups, samples and short runs, as well as larger projects and presentations, without requiring extra time to prepare. These on-demand, high-quality prints can be created on a variety of surfaces, from the most rigid to the totally flexible. The products can be completed in a number of hours or days—not weeks. This means that you can get the products you need on budget and on schedule.
Here are a few of the different creative options you have with digital printing:
- 100% Customizable: Digital printing puts the creative power in your hands by offering 100% customization on all products. You decide the paper, the finish, and the overall design.
- Color Variety: The most cost efficient availability of ink can be found with digital printing. There is no need to put a limit on the visual spectrum.
- High Resolution Images: Digital printing creates images of the highest quality, with screen tints, gradients, and high resolution graphics to make your creative options truly limitless.
- Simple Proofs: The digital printing process is efficient and flexible, so before you move forward in the print process you can easily run off a few proofing samples. You can get your whole team on board before having to make a final choice.
- Variable Data Printing: Want to customize your flyers? Have a need for massive print runs with personalized marketing options? Variable printing can make that happen so you can reach out to your customer base and make an impact.
Digital printing brings designs to life, working to your advantage to get your company the attention it deserves. Endless digital printing creative options mean that you have total control over the final product and the image you want to present to the public.
We are excited to help you with all of your printing and marketing needs. Contact Arkansas Graphics, Inc. for more information about your digital printing options or request a project quote if you already know what you need.
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