Study Tests Effectiveness of Mailing Formats

Want to increase your response rates? Personalize your message inside and out! What happens when you create a marketing promotion from a fictitious travel agency to test the effectiveness of different mailing formats? RAPP Germany, a multichannel marketing agency, hired Neilsen to find out.

Arkansas GraphicsStudy Tests Effectiveness of Mailing Formats

Bringing Your Ideas to Fruition: Why Graphic Designers Are Basically the Wizards of the Branding World

When it comes to branding and creating concepts that attract a diverse audience, one of the most important members of any marketing team is the graphic designer. Graphic designers capture ideas, bring them to life, and elevate the standard of any marketing campaign. To a certain extent, they can be viewed as a wizard who waves a magic wand and creates …

Arkansas GraphicsBringing Your Ideas to Fruition: Why Graphic Designers Are Basically the Wizards of the Branding World

Why You Need Staccato Printing

staccato printing process, high definition printing in Arkansas

The staccato printing process offers more accuracy than traditional printing while increasing color vibrancy and allowing for extremely high definition in large print projects. Staccato is a Kodak brand software that uses FM screening technology. Staccato (FM) printing produces high resolution, high definition prints by refining the traditional AM screen printing process. AM screen-printing uses small dots of color to …

Arkansas GraphicsWhy You Need Staccato Printing

Arkansas Graphics, Inc. Is the Proud New Owner of The Print Shop and Thriver Communications

“The ultimate goal of expanding Arkansas Graphics, Inc. is to increase our service offering for past and future clients and grow our expertise in the print industry” Arkansas Graphics, Inc. (AGI) is expanding across the state with the acquisition of The Print Shop, a local printing company in Central Arkansas, as well as the design and print brokerage firm, Thriver …

Arkansas GraphicsArkansas Graphics, Inc. Is the Proud New Owner of The Print Shop and Thriver Communications

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