Got Myths? 3 Misperceptions About Print

Myths

Print continues to receive a lot of attention from marketers. Why? First, because it works. Second, it’s simply less annoying. (According to PrintIsBig.com, print is 43% less annoying than the internet.) Less annoying or not, there are many misperceptions about print that cause marketers to overlook its value. Let’s look at three myths about print marketing and the reality behind …

Arkansas GraphicsGot Myths? 3 Misperceptions About Print

For Better Results, Follow Your Curiosity

Curiosity

Are you full of curiosity? If you’re doing personalized print marketing, a little curiosity can go a long way. By being curious and asking your customers critical questions, whether in print or digital surveys, you can uncover valuable information that can improve your sales.

Arkansas GraphicsFor Better Results, Follow Your Curiosity

Do Your Business Cards Tell a Story? Business card printing

Business people exchanging a business card

Business cards usually say little more than how to get in contact with a company. If used correctly, however, cards can do much more. Here are some ideas for getting more out of this marketing tool.

Arkansas GraphicsDo Your Business Cards Tell a Story? Business card printing

5 Buckets That Help Your Marketing

Buckets

Did you know that by segmenting your audience into universal “buckets,” or like-minded groups, you can better target your messaging with better results from your print and digital marketing projects?

Arkansas Graphics5 Buckets That Help Your Marketing