3 Insider Tips That All Nonprofits Should Know

Fundraising is the lifeblood of any nonprofit. Without donations, your mission doesn’t go on. Here are three fundraising tips for making the most of your efforts.

Arkansas Graphics3 Insider Tips That All Nonprofits Should Know

5-Step Checklist Before Refreshing Your Marketing

Checklist

Mid-year is always a good time to re-evaluate your marketing strategy, especially when there has been a period of downtime. Whether you are using direct mail, email, mobile, or social media to connect with your audience, here is a quick checklist to make sure that, as you look forward to the rest of the year, you are hitting all of …

Arkansas Graphics5-Step Checklist Before Refreshing Your Marketing

Study: More Channels = Better Results

Notepad with multi channel marketing on the wooden table.

Have you ever wondered how using multiple channels affects your results? A recent study from Demand Metric / PFL gives some insight. In this study, titled, “2019 Multichannel Marketing Report,” researchers surveyed 579 marketers to learn how many channels respondents were using and how happy they were with the results.

Arkansas GraphicsStudy: More Channels = Better Results

Getting Great Results from Personalized Print

Personalized content is everywhere—direct mail, email, magazines, and even ads that follow you around the web. But as a marketer, how do you get there? Just dropping in data-driven content doesn’t guarantee success. Whether it’s print or email, here are three keys to remember when creating any personalized marketing campaign.

Arkansas GraphicsGetting Great Results from Personalized Print